NASM Personal trainer in practice: Margriet de Jong
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14-09-2024
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NASM Personal trainer in practice: Margriet de Jong
When did you start as a personal trainer?
In September 2021
Do you provide personal training in a club, your own studio or otherwise?
I have had my own studio since January 2022.
What are your primary target groups?
It didn't happen consciously at first, but more than 90% are women. Many of these ladies are also mothers and a large part of them are already in the same phase of life. So women who want to lose weight are my main target group.
What is the biggest challenge you have encountered?
That is to keep finding more and new customers. I keep expanding my hours a little bit, so new customers are always needed. I also provide small group training, so it is also a challenge to fill the groups.
What is your average PT price per half hour and hour?
Average PT price per 55 minutes is €51
How much PT do you give per week on average?
Average 5 PT per week and 6 small groups per week.
What is your most successful program?
The small groups run best. I also give lifestyle tips.
What was your most successful recruitment campaign?
I get most people through word of mouth. The most successful recruitment campaign was when I advertised on social media, village newspapers and flyers at the same time.
Do you have any golden tips for starting personal trainers?
Determine your target group. Or see what people come to you for and make that your target group.
Do you have a successful PT business as a self-employed person, studio, group or otherwise, please email info@efaa.nl so that we can also share your story.
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